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Mecklenburg-Vorpommern realised what potential it had in the area of health early on and worked resolutely to develop this area. The pristine landscape, the bracing sea breeze and the many opportunities for active rest and recuperation are like a panacea. Be it research and science, life sciences, medicine or health tourism - experts on people's wellness conduct research and work in Mecklenburg-Vorpommern. Regular exercise is indispensable for health. The region offers a variety of sports activities on dry land and at sea. Top athletes from all over the world are regularly drawn to MV to attend top-class events.
The health industry is one of the most important economic and growth areas in MV.
As a German region with unspoiled nature, many attractions for tourists and a health sector which has been growing steadily for years, Mecklenburg-Vorpommern has become a leader in the area of health. With the first German coastal resort in Heiligendamm it can look back on a long tradition as an area of recreation. The natural prerequisites of landscape, sea, chalk, marshes, brine and lakes which a health region needs are outstanding. Strong networks and a good infrastructure offer optimum conditions here.
The health sector has now elaborated the next steps to be taken in the Master Plan 2020, the aim of which is to carry on networking efforts and identify focal points for research in Mecklenburg-Vorpommern. A greater international focus is also being sought. Another task is to co-ordinate Mecklenburg-Vorpommern's programmes, actors, potential and successes in these fields and aggressively market them to the national and international public. Five primary fields have been singled out for work in the coming years: life science, health services, healthy ageing, health tourism and healthy nutrition.
Experts on people's wellness conduct research and work in Mecklenburg-Vorpommern.
The health industry in Mecklenburg-Vorpommern has had an impressive development trajectory. With an annual turnover of almost four billion Euros, the sector is of tremendous economic importance to the entire region. Thousands of new jobs are created each year. In addition to secure jobs for skilled workers in health tourism, rehabilitation and care, this also means highly qualified professionals in medicine and research.
Enterprises profit from an intensive exchange between research and science facilities, well-trained skilled labour and the concerted promotional strategy of Mecklenburg-Vorpommern. Annual "idea competitions" staged by Mecklenburg-Vorpommern together with network partners strengthen Mecklenburg-Vorpommern as an attractive location. The annual National Sector Conference for the Health Industry is the showcase and engine behind this development. The prospects for the health industry suggest wellness for Mecklenburg-Vorpommern.
Regular exercise and sport can prevent many illnesses. Mecklenburg-Vorpommern offers amateur athletes and active holidaymakers a variety of possibilities for doing sport. The region with its clean air and a varied landscape with long beaches, broad meadows or extensive forests has the right route for everyone for hiking, riding or cycling. More than 2,000 lakes and around 1,900 kilometres of coastline offer water sports enthusiasts the most beautiful locations for sailing, diving, canoeing or surfing. And anglers also find the right spot in the salt Baltic Sea or at one of the many lakes and rivers upcountry. Pitching, chipping and putting is in at the region’s 17 high-quality golf courses, which stand out for their style, perfect play characteristics and a North German maritime atmosphere.
More than 2,000 lakes and around 1,900 kilometres of coastline offer water sports enthusiasts the most beautiful locations. (Image: TMV/Roth)
Great importance is attached to exercise and fitness in Mecklenburg-Vorpommern. The region has almost 2,000 sports associations and 46 sports federations. The Mecklenburg-Vorpommern Regional Sports Federation claims to have over 220,000 members – that is over 12 percent of the population.
In addition to popular sports, top-class sport plays an important role in the region. From diving at the International Diving Day in Rostock, sailing at the Warnemünder Week, through showjumping at the Equestrian Festival in Redefin to IRONMAN 70.3 – the region attracts top-class sportspeople from all over the world all year round with high-quality events. Sporting talents from MV are constantly making a name for themselves at national and international competitions, including Schwerin SC’s volleyball ladies, athlete Martina Strutz or racing cyclist André Greipel.